# Sunday, 25 January 2009

logoThis is going to be the last post in which I mention Twitter… seriously. In fact I’m going to start right now by not talking about Twitter but instead I’m going to focus on a side effect of Twitter: Corporate Tweeting. (You would in fact be correct if you assume that I just made that term up :))

The Vertical Niche

Like Google Twitter has got the market for short public messages pretty much sewn up. Does that mean that there isn’t a market for short public messages anymore? As Google so clearly has shown sewing up the market does mean that others can’t compete in that same market. It’s all about the vertical niche, baby!


Yammer is the New Black

What IMDB is for Google. Yammer is for Twitter. Before I dive into what Yammer is let me start out with a challenge we have at Vertica: As we spread to different geographical locations how do we keep the company spirit going strong? How do we make the departments one coherent company with the same values and a sense of collectiveness?


We spent a couple of meetings debating that very issue and of course the good old ones like doing company outings, shared social events, wax eachother’s backs all came up but for me the most interesting one, aside from waxing eachother’s backs, was to try and use Twitter and also allow for the usual private chit chat which goes on inside a company. Some jokes are best kept inside the company… like you know that waxing one. You get my point right?


image Yammer has set up shop with a Twitter clone which is ideally suited for running private Twitter-like networks. Bascailly all you need are e-mail addresses on the same domain and you’re golden. Sign up is stupid easy: Enter your e-mail and you’re good to go.

From there is smooth sailed with a nice Adobe AIR client (surprise Adobe AIR is not just for Twitter clients!) which gives you the ease of posting new messages that you’re familiar with from that other netwokr which I won’t mention from here on in.

At Vertica Yammer is quickly turning into a questions and answer service which translates directly into increased productivity because A) You don’t have to know who knows what, you just ask the question and someone will chime in, and B) You don’t interrupt people who don’t want to be interrupted because if they’re not looking they won’t answer.

Now whether or not it will actually serve its original purpose remains to be seen. The new offices in Zealand is still under a month old and quite small so I guess we’ll just have to wait and see. What’s interesting though is that people at the first office were very quickly to adopt Yammer.

posted on Sunday, 25 January 2009 07:00:00 (Romance Standard Time, UTC+01:00)  #    Comments [0] Trackback
# Monday, 19 January 2009


In a previous post I wrote about Twitter and what it means to the Danish developer community. The real value of Twitter however does not come by visiting the site from time to time. You have to participate actively to keep the conversation going and that’s where the Twitter clients come into the picure.

I’ve been through a bunch of them and ultimately decided which one I liked the best. I’ll try and spare you from doing the same all over.


Digsby gets honorable mention becayse it was my first Twitter client and because this program how I got started with Twitter and in no small way the reason why I still use it.

Digsby is labelled a social network client which gives you access not only to Twitter, in fact that’s the least of it, but also to Messenger, LinkedIn, Facebook, Yahoo Chat, Google Talk, the list goes on and on but you get the point. Digsby speaks with most social networks out there.

That was my reason for trying it out as I really didn’t feel that I needed a dedicated program to try out Twitter. I spent quite some time with Digsby and felt for a long time that it was the way to go. In fact the reason I dropped it was not so much Twitter related as it was Messenger related. It simply didn’t work as advertised, sending file for one was spotty.

As a Twitter client it performed admirably and for me at least it was a low cost to pay for trying out Twitter as I used it primarily as a Messenger client with the added benefit of being able to send out my tweets as well.


imageTwitterrific is an interesting one as it didn’t start out on the desktop for me. It actually started out on my iPhone and went I got a Mac late last year it was the natural choice for the desktop as well as the iPhone experience with this thing is flawless as far as I’m concerned.

Now the application is pretty much the same on the Mac. Interestingly it turns out that the functionality doesn’t quite cut it on the desktop. Due to the nature of tweets messages need to be as compact as they can be.

http://www.dech.co.uk/wp-content/uploads/2008/07/photo.jpg http://estwitter.com/wp-includes/images/twitteriffic.gif

Imagine that you’re posting a link which can easily be 50 - 60 characters; at that point you really want to be able to shorten a link easily and post the short version insteand. Unfortunately Twitterrific doesn’t support this which is fine on the iPhone where cut and paste is not to be found so you tend not to post links. On the desktop though links are thrown left and right so not having the feature is a real pain point – at least for me.

Thus Twitterric was evicted from the Mac desktop but remain on the iPhone as one of the first apps I ever installed on that thing.


image Before I delve into twhirl a word on Adobe AIR. Not so much because I find the platform interesting but because I find it interesting that as a platform a lot of the ecosystem is made up of … wait for it … Twitter clients. It’s interesting to me that a service like Twitter can drive a platform like AIR and not the other way around.

twhirl is pretty much like Twitterrific only the name is quite a bit easier to spell and it supports the link shortening feature I mentioned above. It being an Adobe AIR app also means that it’s cross platform for those us running cross ethnic platforms out there.

twhirl is like the girlfriend you can’t quite figure out if you want to spend your life with or leave for someone else. I left but ultimately came back so I guess it’s forever between us :)

And finally remember to follow me on Twitter once you get your favorite client up and running :)

posted on Monday, 19 January 2009 11:58:14 (Romance Standard Time, UTC+01:00)  #    Comments [3] Trackback
# Sunday, 04 January 2009

Community-People Back in May 2008 I wrote a short note about me trying out Twitter. At the time I just wanted to know more about what Twitter actually was as I heard about time and again on podcasts, blogs, everywhere really.

Interestingly whenever people talked about Twitter it was due to the service being down but still I felt compelled to take it out for a spin.

Twitter of course is the service which enables you to post little notices about what you’re currently doing which doesn’t sound all that useful until you actually sit down and think about it. In reality it turns out that there are numerous applications for a service like that. The notices are limited to only 140 characters which means that you have to be really short and sweet in the stuff you send to the service.

Fast forward to January 2009 with the experiment done and my conclusion is in: Twitter is indeed a service worth paying attention to. Read on to find out why.

Now what prompted this post is a question I got from Brian Rasmussen when I suggested that he take a look at it. Basically he asked why he should use Twitter, a question I didn’t quite know how the answer with anything but, “it’s cool”. Since that time I’ve been wondering what makes Twitter worth my while and yours as well, dear reader.


Twitter is a lot of things to a lot of people. The value to me and our little community in particular lies in tying together everybody in a more coherent way than what is possible today. To me at least Twitter is a place where I get to keep in touch with a number of the Danish .NET developers in a far more personal way than what is possible at DotNetForum, ActiveDeveloper, etc. because the service is geared for throwing stuff out there without thinking too much about it.


Why do I call it the back channel of our community? Due to the nature of the messages you stick on Twitter it quickly becomes just little notices about what’s going on right now. For example Mads used it to get an idea of which IoC framework to go with, I recently got a Mac and had no clue where to start so I elicited suggestions for apps to use, Niels uses it for communicating with the Umbraco team from time to time, recently Jesper wanted to know what to include in his ASP.NET MVC presentation coming up in ONUG in January, and Rasmus had a memory leak which he needed some input for fixing.


Basically what you get is an inside look in the process leading up to a blog post, presentation, the solution to a giving issue, or whatever; something you don’t really get from reading the final product and often times much more interesting.

I would encourage you to go create an account with Twitter and follow a bunch a people from the Danish .NET community. Morten from DotNetForum was even kind enough to create a wiki with the Twitter names of a bunch of the Danish .NET guys which you can use as a starting point. You can follow me using my Twitter name  publicvoid_dk.

Of course there are a number of people which I’d like to see get Twitter accounts like Brian Rasmussen, Søren Skovsbøll, Mark Seemann, Kasper Bo Larsen, and Martin Bakkegaard Olesen,

posted on Sunday, 04 January 2009 13:41:19 (Romance Standard Time, UTC+01:00)  #    Comments [0] Trackback